Strategy leads:
Lindsey Harris - Marketing Insight Expert
Pete Dyson, Senior Behavioural Strategist - Ogilvy Change
Julia Stainforth, Choice Architect - Ogilvy Change
Richard Wright, Strategy Director - PHD Worldwide
Lindsey Hoyle - Freelance Strategic Marketing Consultant#OneLess is a positive approach to conservation that encourages our audiences to connect more directly with the ocean.
It's a collaborative campaign, involving nine NGOs, that aims to stop the use of single-use plastic water bottles in London.
Plastic bottles are one of the most common items of marine litter, threatening the health of the ocean and marine wildlife. #OneLess is a positive statement of action, intended to convey optimism about our collective ability to reduce single-use plastic pollution in our ocean by promoting a culture of refillable drinking vessels.
Come and talk to members of the #OneLess team about how to get involved!
Update - we are happy to have colleagues from Rare and Net-Works present their inspiring solutions during our session!
Across our planet, a multitude of inspiring "solutions" exist, which successfully help overcome challenges to conservation and sustaianble development. Yet, how can we ensure successful approaches or processes can be scaled and replicated? This require inter-sectorial and cross-regional knowledge transfer as well as mutual learning.
Such an innovative approach to sharing solutions and scaling up successes is at the heart of PANORAMA: PANORAMA - Solutions for a healthy planet is a partnership initiative to document and promote examples of inspiring, replicable solutions across a range of conservation and development topics. As part of that effort, the PANORAMA partnership runs an online platform that features success stories from a broad range of stakeholders and across different themes, such as marine and coastal, protected areas or ecosystem-based adaptation - Have a look: www.panorama.solutions! Thus, PANORAMA allows practicioners to share their stories, get recognized for successful work, and learn how others have tackled problems across the globe.
In this session we will introduce the approach and highlight how YOU can contribute to and get inspired by the wealth of information shared through PANORAMA as well as understanding how these experiences can accelarate our actions towards sustaining a healthy planet and achieving international targets.
This session will be interactive and you can actively contribute to and learn from PANORAMA solutions, so bring your laptop/tablet, if possible.
Agenda